A Cool Thing You Shouldn’t Miss: WIB presents WhatWeWearWhere


Wear Where will you be tonight? Join Brown Women in Business (WIB) at 8 p.m. in Kassar for an event hosted by a mother-daughter duo. Kelley Harrison ’13 and her mother, Kathy, co-founded the fashion app and wardrobe guide WhatWeWearWhere!

Wait, what does your startup WhatWeWearWhere do? Basically, it’s an Instagram for those who never know what to wear, curated by those who always know what to wear.

WhatWeWearWhere allows you to see what people are actually wearing at different colleges, workplaces, restaurants, and events and where they bought their outfits. Yeah, you can even see what people wear to The Whiskey Republic because, well, you probably forgot. More popular categories include “Brown University,” “financial analyst,” “charity event,” “wedding,” and “4th of July.” If you’re really struggling, there’s even an “at home” category. Basically, anyone can share photos of their unique style and see what others are wearing.

Moreover, #Fashtags are a great way to easily catalogue the photos for a particular event, for example, “Last Sunday’s Walk of Shame” “Lily’s 21st Birthday” and “Brown Spring Weekend 2014.” (Ed. These are almost as creative as Songza playlist titles!)

If you have a blog or a website, you can promote it by linking it on your user profile. Photos can also be shared on Facebook and Twitter. Added bonus? The app is free!

Don’t miss this opportunity to learn about the process of developing an app and WWWW’s Campus Rep application process. Also, if you attend the event, you get to enjoy a discounted cover charge ($2) at WIB’s Spats event tonight.

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