Kendrick Lamar drops a new single and we’re digging it

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As much as we’ve loved listening to songs from “good kid, m.A.A.d city,” using our Brown/Kendrick translation guide, and playing “Swimming Pools Mad Libs,”  it’s almost time to add some more Kendrick into our repertoire. Earlier today, Kendrick Lamar released his highly anticipated single “i,” which will be featured on his next LP (release date unannounced).

The single starts off with a man passionately exclaiming “he [Kendrick] is not a rapper, he’s a writer, he’s an author” and “if you read between the lines” of this song, “we’ll learn how to love one another.” The man closes by saying that we cannot accomplish this state of love “without loving yourself first.” At the end of the speech, the song abruptly transitions into a sample of The Isley Brothers’ 1973 hit “That Lady,” (read: that song from the Swiffer commercial). This is Lamar’s first solo single in almost two years, and it’s fair to say it’s a refreshingly new sound for Kendrick. Did we mention that the song is four minutes and twenty seconds long?

Dangeroo Kipawaa, CEO of Lamar’s record label Top Dawg Ent, tweeted:

 

If this song is for all men phes, prepare to start blasting this song on your walk to class, at the gym, or while you’re cranking out that paper so that you can celebrate your nearing Brown 250+ weekend right.

Also #tbt to that time that Kendrick Lamar came to Brown on April 20th, 2013. Remember??

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