Full disclosure: I’m not a fan of Bonny Bear. I gave their music a try after they won a Grammy and promptly fell asleep. I am, however, a fan of poking fun at hamster sensibilities, and this site does just that. It’s like Ryan Gosling for the steps-of-the-Rock crowd — so sit back, take a long sip of tea from your Mason jar and enjoy.
The Grammys were on Sunday night, and, as usual, there were awards handed out to
the cream of music’s crop an interesting selection of musicians. The highly-prized “Best New Artist” and “Best Alternative Music Album” awards went to Bon Iver, led by that hairy-faced son of Wisconsin, Justin Vernon, whose track “Holocene” just might be the ultimate dead-of-winter song. So although Vernon & Co. were deserving winners (and very humble/jerks about it), some people (read: a soul-crushingly large number of people) were very confused as to who the hell this band is and why they beat out Nicki Minaj and Skrillex — seriously, didn’t this happen last year with Arcade Fury or Furor or whatever? WHAT IS THIS TRAVESTY? So, naturally, there’s a tumblr dedicated to this outrage. Enjoy.
Remember that time you saw that hamster working out in Toms and a vintage The Clash t-shirt at the OMAC? Maybe it’s a little more mainstream now, but Bon Iver frontman/hamster god Justin Vernon might be giving these kids a reason to spend a little less time discussing the newest Tumblr and a little more time werkin’ it.
Vernon teamed up with his personal trainer and biffle Jeff Rogers to create a straight-to-DVD workout video that follows Bon Iver as they run up and down stairs, lift weights, and do sit-ups, all while still looking appropriately apathetic. Don’t be fooled — an indie folk star doesn’t do squats to J-Lo. The trailer is set to the soothing melodies of We Are The Willows. Maybe this will motivate you to take a study break at the Bear’s Lair?